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Publication date
24/08/2012

Price (ZA)
R220.00

Book size
244 mm x 170 mm

Language
English

ISBN
9781920355401

Public Broadcasting in Africa Series: Uganda

By George W. Lugalambi

Uganda’s broadcast media landscape has witnessed tremendous growth in recent years. While the public broadcaster remains the dominant national player – in terms of reach – in both radio and television, commercial broadcasters have introduced a substantial level of diversity in the industry. Public broadcasting faces serious competition from the numerous private and independent broadcasters, especially in and around the capital Kampala and major urban centres. In fact, the private/commercial sector clearly dominates the industry in most respects, notably productivity and profitability. The public broadcaster, which enjoys wider geographical coverage, faces the challenge of trying to fulfill a broad mandate with little funding. This makes it difficult for UBC to compete with the more nimble operators in the commercial/private sector. Overall, there appears to be a healthy degree of pluralism and diversity in terms of ownership.

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In brief

African Minds is a not-for-profit, open access publisher of scholarly books based in Cape Town, South Africa. African Minds publishes predominantly in the social sciences and humanities, and its authors are typically African academics, as well as international academics who share a close affinity with the continent.


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